Next Steps Marketing
Finally, start ticking off your marketing to-do list
So many ideas, so little time.
You just need a helping hand to get your marketing working for you, am I right?
If you only you could tackle the whole marketing enchilada in one ravenous mouthful, instead of dainty, pain-staking pieces?
Imagine having an experienced and affordable marketing professional working alongside you, one wholesome enchilada at a time.
Let’s get your marketing working for you
I’ve worked with countless small businesses to define, prioritise and implement their marketing action plans.
I’ll set you up with the plan, the tools and the know-how to move your marketing in the right direction. And I’ll roll up my sleeves and help you get stuff done.
The Next Steps Marketing service is designed to be hands-on, to tick off your marketing to-do list.
Who’s it for?
It’s designed for any small business owner ready to launch or grow their business.
It gives you the ability to create or extend your marketing team for a short burst of activity. Perfect for working out your marketing priorities and getting them implemented in your business.
You get access to a qualified and experienced marketer as part of your team, drawing on strategies and tactics created for many industries and markets.
Which means, you benefit from the latest marketing approaches, as well as techniques tested over time.
What does it cover?
- Keyword research
- Search engine optimisation
- Product or service roadmap
- Content marketing plan
- Blog writing
- Lead generation campaign
- Setting up Google My Business
- Email marketing
- Social media
- Any important marketing steps in your business
What you get
Next Steps Marketing
- Business review session
- Your marketing priorities mapped out
- Regular communication via Trello, email, phone, video and Slack
- A marketing professional of 25 years, leading the way and working with you to get stuff done
- Video recordings of key ‘how-to’ sessions for you to play back at anytime
- And the joyful feeling of getting stuff done
How it works
We start with a review session to understand your business
We identify the key marketing deliverables
We work out the plan, priorities and to get it done
Frequently Asked Questions
What do I need to do as part of the Next Steps service?
You need to be actively involved in the creation of your marketing steps. And be clear on your direction and feedback throughout our engagement together. You’ll also have actions assigned to you. So be sure to set yourself time to achieve these. And enjoy getting stuff done.
What happens if not all of the steps are completed?
Depending on the complexity of the next marketing steps identified for your business, it may not be possible to compete them all. The aim is to identify next steps that are actionable within the timeframe. I’ll let you know when we’re 50% and 80% of the way through the project phase so we can discuss the best way to maximise the remainder of the project phase. Or, you have the option to buy a Boost Package to extend the project.
Do you work with other people on your team?
If needed, I’ll will draw on my network of colleagues to help with implementing any specialist marketing activities, for example graphic design or web development. This is usually subject to additional fees, quoted at the time.
How do I know how you’re tracking with hours and agreed outcomes?
I keep a detailed record of all tasks, which you can access at any time. And we use the Trello board to keep track of the actions.
I can’t fault Amy’s work. Having her work beside me has helped me achieve more in a few months, than what I have in the last year. As well as improving my skills and knowledge in Google My Business, Google Analytics, SEO and Mailchimp, Amy helped take the pressure off me by ‘just getting stuff done’.
I recently had the privilege of Amy writing a blog post for my wedding entertainment business as part of relaunching my blog. With nothing more than a loose idea and some keywords on the topic, Amy skillfully crafted a Google ranking blog post that captured everything I’d hoped for – and more!